After initial public offerings and breakneck hiring in 2021 and early 2022, job openings for ad-tech roles have dramatically slowed in the past year, according to recruiters and industry sources.

New jobs are down by approximately 60% since June 2022, when hiring first began to slow, said Josh Marmer, managing director of digital recruiting at recruiting firm AC Lion. Avi Mally, CEO of recruiting firm Three Pillars, where ad tech is a focus, said job openings between January and May were down around 50% since the third quarter of 2022, though noted hiring has begun to start again in the past month.